Welcome
to our Eastern Shore business development website. This website has
been designed to help answer many of the questions that business owners
often ask when looking at how to make the Internet a bigger and more effective
part of their advertising and marketing programs. Feel free to contact
our local sales and marketing consultant, Shane Wells,
if you are looking to develop better ways of using the Internet to help
you bring more new customers to your business or organization. Listed
below are several topics about how the Internet works, how advertising
online can benefit your business and how my company, CountyWebsite.com,
can help bring more new customers to your business by effectively marketing
and advertising on the Internet
These topics include:
8 great reasons why YOU should have
your own business website! |
GETTING STARTED
What the Internet can do for Your Business |
- Your competition is already on the web!
- Upgrade your image!
- Capture Every Demographic!
- Websites can keep you in touch with your customers!
- You Can Be Open for Business 24 Hours a Day!
- It is Incredibly Cost Effective!
- Compound Your Advertising!
- Even if You Already Have a Website
|
- If you haven’t done it yet, get a professionally built Website!
- Even businesses that already have websites need help!
- Your website should always be designed and built to be found
- Make better use of the Internet to Market Your Business On-Line
- Getting the Word Out - Targeted Online Advertising
- Getting the Desired Result - More Business for You!
- Get Started TODAY and be seen on the web in less than a month!
|
SEARCH ENGINE OPTIMIZATION (SEO) |
INTERNET MARKETING AND ADVERTISING |
- The Basics of Good Search Engine Optimization
- Building SEO Web Pages specifically for YOUR Business
|
- Exactly What Is INTERNET MARKETING?
- Why INTERNET MARKETING is More Important Than Ever Before!
- What is CountyWebsite.com?
- How Does CountyWebsite.com’s INTERNET MARKETING Program Work?
|
ABOUT COUNTY WEBSITE.COM |
MOBILE WEBSITES - CUSTOM BUILT FOR SMARTPHONES, TABLETS, PADS & MORE! |
- What Makes CountyWebsite.com better?
- Tell me about what CountyWebsite.com will do for me?
|
Did you know that there are now over 700,000 smartphones, tablets
& pads being activated every DAY across the country? This
means that people who regularly access the Internet with their mobile
devices will soon be visiting more and more mobile friendly websites
that are designed primarily for smaller screens.
|
Contact us at CountyWebsite.com right now!
If you have any questions on the topics covered above or
below, feel free to call Shane Wells to schedule an appointment
at your business location. Shane has over 20 years experience in marketing
and advertising. Our company’s one on one approach to customer service
allows us to continue to provide all of our clients the unsurpassed service
and consistently increased business. Our Eastern Shore office is located
in Berlin MD Shane is available to visit business locations all over the
Delmarva Peninsula.
Call Shane Wells today at 410-925-3315 or email
shane@countywebsite.com to schedule an appointment or request additional
information.
8
great reasons why YOU should have your own business website
“ There are now dozens and
dozens of reasons why you should have some kind of presence on the
Internet….and almost none why you shouldn’t. Here are
just a few…”
Your competition is already on the web!
And they are attracting YOUR potential customers right now. You know your
services and products are better than the competition, so let everyone
else know.
Upgrade your image!
In this day and age, not having a website is akin to not having a telephone.
Having your website built professionally can be vital to your business'
success because it often gives your customers and prospects their very
first impression of you.
Capture Every Demographic!
People of virtually ALL ages are now using a computer every minute of
every day.
The Internet, now with over a billion users, is the fastest growing communications
media in the history of the world. Becoming more visible on-line has become
the best way to lure new customers to your business!
Websites can keep you in touch with your customers!
Newsletters and mailing lists can be added to websites so that you can
let customers know of promotions and special.
You Can Be Open for Business 24 Hours a Day!
Business hours no longer matter when it comes to information. People can
now read about your products and services… 24 hours a day,
7 days a week. 365 days a year.
It is Incredibly Cost Effective!
When compared to the costs associated with traditional advertising such
as direct mail, newspaper or magazine ads, the cost of a web site is nominal.
Compound Your Advertising!
A web site is a great way to supplement your current advertising. Display
your new web address in other ads and let potential customers know exactly
where they can go to get more information about your business. Because
the web is so convenient, prospects can easily visit your site before
making a phone call to your competition.
GETTING
STARTED - What the Internet can Do for Your Business
“Targeted Internet marketing
and advertising your business online can bring more new customers
to your business every day!”
If you haven’t done it yet, get a professionally
built Website!
While there are now hundreds of ways to have your business listed on-line,
most of them are just that… listings. Just having a website that
simply floats somewhere out there in cyberspace is no more effective than
having a business card printed without a phone number on it. Websites
MUST show up on searches (ie: with Google, Yahoo, Bing, etc.) in order
to be of any real use to a business or to the consumer. To accomplish
this, you need a strong, well optimized and professionally built business
website. Surprisingly, getting one initially built, hosted and maintained
by CountyWebsite.com does not really cost all that much. In fact, dollar
for dollar, it may be the most cost effective advertising you have ever
done!
Even businesses that already have websites often
need some help!
While there are now millions of websites you can now visit on the Internet,
not all of them have been built to be found by most of the major search
engines. In other words, people who look for what you do, what you sell
or what you make, need to be able to get a direct link to your
own business WEBSITE when surfing the Internet. A surprising number of
websites that have been designed or built by “professionals”
often fail to meet the actual needs and demands of the business they were
made for. CountyWebsite.com can offer several different solutions to businesses
that may be facing this dilemma.
Your website should always be designed and built
to be found.
Because not everyone knows the name of your company, business or organization,
they may not be able to easily find you on the Internet. In today’s
world, most websites need to be SEARCH ENGINE OPTIMIZED (SEO) to solve
this problem. Simply put, SEO usually means that a website is given an
internal makeover to become more compatible with all of the most popular
search engines such as Google, Yahoo, Bing, AOL, etc. A complete analysis
of your current website by the trained professionals at CountyWebsite.com
is absolutely free. If your current website needs any fixing we can discuss
which option will best suit your needs and your advertising budgets.
Make better use the Internet to Market Your Business
On-Line
Marketing your business on-line is not the same as selling what your business
offers on-line. Once you have your own business website, we help you get
the traffic that separates you from the crowd. Utilizing our own proprietary
methods that include hosting, maintaining and monitoring your website,
we are often able to determine what needs fixing before it is even broken.
Plus, you will automatically become part of a local county network that
helps you become more visible to consumers who live and work right in
your own community.
Getting the Word Out - Targeted Online Advertising
CountyWebsite.com specializes in the creation of targeted marketing pages
to be displayed on the Internet. This can mean anything from building
a completely new, stand alone website for a business or organization to
assisting a business in optimizing a previously built one. In other situations
it might mean placing a specially focused marketing page on the Internet
for a business that maintains multiple websites. Whatever your particular
need is, CountyWebsite.com can produce an on-line product that will help
your business increase its exposure to target those consumers who are
your best prospects.
Getting the desired result - More Business for You!
Getting you a tangible response is the key. This can mean getting a phone
call, receiving an e-mail, or having someone fill in a form on your website
or simply getting them to walk in your doors. Web pages built by CountyWebsite.com
are always focused on these key elements that result in bringing more
new customers to you every day!
Get Started TODAY and be seen on the web in less
than a month!
It is amazing how many business owners still think that it takes months
and months to develop and build a professionally designed website for
their business. In most cases, CountyWebsite.com can have your business’
web page show up on Internet searches in just a matter of a few weeks.
It all depends on the particular needs and demands of your business and
the number of pages you want placed on your website when it is launched.
SEARCH ENGINE
OPTIMIZATION (SEO)
“Search Engine Optimization
by definition is the process of improving the volume and quality of
traffic to a website via search engines through organic un-paid (organic)
search results.”
The Basics of Good Search Engine Optimization (SEO)
Good search engine optimization is actually very basic in nature. A successful
search engine optimization campaign must always contain these essential
components:
- Rich Content. Content is what drives search engine rankings, content
is what brings users to your site, and content, when sprinkled appropriately
with keyword phrases, will feed search engine spiders. Rinse, repeat.
Content is real key in search engine optimization.
- Simple Site Design. Simple, clean designs are what search engine
spiders and search engine users like, because it enables them to get
to what they're looking for; which is - you guessed it - content.
Sites that are successful in the search engine results have this in
common-they are all simply designed and easy to navigate with a minimum
of bandwidth hogging graphics, slow loading animations and other memory
consuming gimmicks.
CountyWebsite.com knows how to build better SEO
Web Pages for YOUR Business
- Unique & Interesting CUSTOMIZED content - This must be well
written specifically for your business’ unique set of characteristics
and qualities. We never duplicate content. It is always different
for every one of our over 1500 clients throughout the mid-Atlantic.
- Clear Titles & Better Descriptions - These help to make it clear
what your business is all about. While it may sometimes seem fun to
be clever and cute, it can sometimes backfire because search engine
spiders just aren't attuned to puns, clichés, or out of the
ordinary slang terms.
- Easily Scanable Text - It's important to keep in mind that Internet
users don't always "read" all of your content. In many cases,
they will simply “scan” the page, looking for stand-out
words and sentences. This means that in order to attract new visitors,
you must not only write compelling content, but make it scanable.
- We make your Website more USER FRIENDLY! – Your Web page Opens
more quickly. When visitors can find what they're looking for on your
site with a minimum of clicks, you've got a better chance of making
them a return visitor. Quality Web content must be easy to find, and
it must be relevant to what the searcher is looking for.
- Easy To Use Links - Help to point people to other parts of the site
(and more well-written content). Links feed the spiders and compel
better search results accordingly.
- Uniquely customized Keywords & Keyword Phrases - Almost every
website includes a few keyword elements. We research and incorporate
the ones that can help make your website stand out above the crowd!
INTERNET
MARKETING AND ADVERTISING
Exactly What Is INTERNET MARKETING?
Simply put, Internet Marketing and Online Advertising is what more and
more businesses do in order to become more visible to those consumers
who spend more of their valuable time looking for products or services
on their desktop computers, laptops, Ipads and Smartphones instead of
newspapers, magazines and out of date phone directories. And the number
of consumers who make use of this kind of technology has now grown into
the billions world wide and literally in the thousands within just a mile
or two of where you live and work.
Is there any difference between Internet Marketing
and Advertising Online?
Yes….and No. Advertising Online and Internet Marketing can be both
the same thing…and completely different animals. In print it is
the difference between an 3 page article about your business and a quarter
page ad. On TV it is the difference between a half hour infomercial and
a fifteen second spot ad. In most cases, just having your business listed
on some Internet directory is simply not enough anymore. In the same vein,
placing banner ads on someone else’s website is sometimes a very
a costly way to try and get your business some attention from the Internet.
In today’s world, getting a professionally built and consumer targeted
business website is more vital than ever if you want to get ahead and
stay ahead of the competition. A trained consultant from CountyWebsite.com
can help you determine which forms of Online Advertising and Internet
Marketing best suits the needs of your budget as well as your business.
Isn’t Advertising Online an unnecessary expense
for most small businesses?
Having spent over 25 years in marketing and advertising, there was a time
I might have agreed to this school of thought. But the exponential growth
in the amount of time people now spend on the World Wide Web has changed
all that. Where computers at work used to be the only time people accessed
the Internet, we now have dozens of ways for most people to access the
web every minute of every day. From laptops to desktops, from iPads to
iPhones and soon from our living room TV’s, there are more and more
ways to access the Internet 24 hours a day. For small businesses to be
able to continue to maintain a high profile right in their own communities,
it is more vital than ever to have a way for people to find them on the
web.
Why INTERNET MARKETING is more Important Than Ever
Before!
Today, there are so many new ways for your business to be listed on-line,
it is almost mind boggling. Surprisingly, many of them can even be done
for free. For example, you can register your business on Facebook.com,
put a video on YouTube.com, and even list your business on an Internet
service directory like Google Places, Yahoo Local, or Merchant Circle.com.
Unfortunately, just being listed somewhere on the Internet
(whether free or not) does not guarantee that your business will be found
on the Internet. This is because many of your competitors are also being
registered for free with social media like Facebook and MySpace, or on
many of the same Internet directory services. So in the end, free listings,
free pages on social media, and free websites that are built at home with
shared technologies simply end up lumping you with everyone else who do
the very same things.
How Does CountyWebsite.com’s INTERNET MARKETING
Program Work?
We try to keep it simple to start with. The beauty of our customized Internet
Marketing program is that it always allows you to be completely in charge
of the development of your business’ on-line presence. You can keep
your customized website fairly simple and easy to use, while still making
it very effective in your own particular market. You can allocate only
the funds you want to allocate, control the overall content, and establish
the pace at which you want your customized Internet Marketing program
to grow and flourish.
COUNTYWEBSITE.COM
has become an Industry Leader!
What Makes CountyWebsite.com your best option to
advertise your business locally on the web?
Smart and effective Internet Marketing helps you create more separation
from the competition by helping your business stand out above the crowd.
Getting a professionally built and well optimized website up and running
is often the first step that needs to be taken. Having one that is also
NETWORKED both locally as well as nationally is just as, if not even more
important. CountyWebsite.com, Inc. has its own nationwide network that
is built from the ground up. That means getting you more local exposure
for your business as well as into any other areas, or localities you want
to draw more business from. Making use of your business’ website
as a major stepping stone towards a more complete and fulfilling Internet
Marketing package is where the real value of CountyWebsite.com’s
complete line of internet products and services lie.
What will CountyWebsite.com do for YOUR business?
Here is a list of what we do for every one of our valued customers just
to get their Internet marketing Program started:
- We will secure a unique dot.com domain name for you included with
our website hosting
- We create a unique Internet Marketing Website made specifically
for your business; incorporating brilliant colors, artful design,
insertion of your business’ logo, rich text content, digital
photos, links, and more!
- We link your website to an interactive map that includes directions
and more, all with the simple click of a mouse.
- We apply all of the latest SEO techniques that help make your new
website more FINDABLE on the Internet.
- We insure registration of your website with all important Internet
search engines: Google, Yahoo, AOL, etc.
- We will put your website on the menu of one or more of our local
Eastern Shore CountyWebsite.com network menus such as WorcesterCountyWebsite.com,
SussexCountyWebsite.com,
or TalbotCounty.com,
etc. at no extra charge!
- We will provide valuable and informative statistics on the number
of visitors and visits to your website
- We provide fast and dependable 24/7 Internet server hosting for
your website.
But That’s Not All!
What separates CountyWebsite.com from most other Internet marketing companies
are all of the services and products we provide at no additional cost
to each and every customer 365 days a year. At CountyWebsite.com….
We offer Search Engine Optimization PLUS!
CountyWebsite.com has been working with major Search Engine Companies
like Google, Yahoo, Bing & AOL in developing business websites since
1996. Our local county and city directory website network soon followed.
We discovered that these local directories help drive more Internet traffic
to local businesses websites. This unique mix of county/city directories
and rich content for local business websites proved to be both popular
and incredibly effective. Many local businesses have now come to realize
they need this kind of exposure to people from all across the country,
the state and their region as well as from the prospective customer base
closer to them. CountyWebsite.com helps provide just that.
We Always Create Unique Rich Text Content!
A good number of businesses already have their own websites, but are frequently
unhappy with the search results for their sites. CountyWebsite.com has
developed proprietary techniques that generate high rates of desirable
traffic to our customer’s unique websites and Internet marketing
pages. A comprehensive statistics package quickly proves this effectiveness.
CountyWebsite.com’s customized website designs are always user friendly,
easy to navigate and satisfying to both business owners and customers
alike. Our websites are always value priced, don't require a long-term
commitment and can be up and running in just a few weeks!
We Use the Latest Internet Technology
More and more consumers now use nationally oriented search engines if
a sought after business’ website does not appear among the top 20
search results, very few people ever see that website. CountyWebsite.com’s
unique Internet marketing techniques with their local county/city tie-ins,
long established history and rich content is designed to get past this
problem. company utilizes the most advanced website design tools available,
and all customer websites are hosted on the most modern and dependable
servers. 24/7 availability is assured with redundant servers, highly competent
engineers and web masters manage our systems around the clock. Satisfaction
is guaranteed!
We Provide Complete Network Coverage for Your Business
Too!
CountyWebsite.com also places every custom designed business website into
our own extensive local and national directory network. Our network easily
distinguishes itself from most other web based directory services by actually
providing rich LOCAL content for each of its county-based directories.
Instead of just offering Internet users a business’ phone number
and address, we personally visit with every one of our clients and customers
to gather all the important facts about the business. We then develop
rich text and professionally photograph the business before designing
a unique customized marketing page or stand alone website designed to
provide prospective shoppers and consumers with relevant information they
are looking for quickly and easily.
MOBILE
WEBSITES CUSTOM BUILT FOR SMARTPHONES, TABLETS, PADS & MORE!
CountyWebsite.com
has been developing business websites over 15 years. Our primary focus
has always been on the marketing and advertising aspect of website development.
At CountyWebsite.com, we have been anticipating the increase in mobile
access to the Internet for several years and have been busy establishing
a network designed specifically for mobile websites and indexed with al1
of the major search engines since 2007. Now, in January 2011, CountyWebsite.com
is happy to introduce these all new smartphone friendly MOBILE WEBSITES
with unique .mobi file extensions (instead of .com, .net, etc.) to businesses
throughout the entire mid-Atlantic.
Unlike mobile apps which are based on different mobile platforms
like the iPhone, Android or Blackberry, etc., our mobile websites are
designed to be use on ALL mobile devices and are easily recognizable by
Google’s mobile search engines as well as with Bing, Yahoo, AOL,
etc. Our mobile websites are also icon driven, meaning
that a quick tap on an icon can quickly dial up your business’ phone
number, give directions to your location, provide essential information,
and just about anything else that can be done on a regular website…but
with larger text and less clutter!
What is a Mobile Website?
A Mobile Website is a new style of site / service that makes your business
easily available to mobile users with a fast and easy mobile website.
Millions of people are now using their mobile phones to surf the Internet
and look for information and services. Mobile websites ensure customers
can easily find your business anywhere, anytime. Thanks to its intuitive
and easy-to-use interface, customers get immediate access on their mobile
phone to all the key information about your business and are able to contact
you with just one click or touch.
Why is the mobile web important?
There are 4 billion mobile phones in active use worldwide: 4 times more
than PCs. In 2009, mobile web usage increased 148% globally (Source: Quantcast)
and the numbers continue to rise. In fact, by the end of 2013, customers
using the mobile web are projected to grow to 1 billion. Your customers
are already looking for you on their mobile phones. This is a huge opportunity
for your business you don’t want to miss. If your business is not
on the mobile web, your customers won’t be able to find you!
How are mobile Web sites different than PC sites?
Mobile websites are built to exploit the special characteristics of mobile
phones and mobile users to provide the best possible experience to users.
Besides adapting to the smaller screen of a mobile phone, they are also
made easier to navigate using touch or a keypad and provide more direct
access to the information that a customer is more likely to need while
on the go. Even on high-end devices with large touch-screens, a made for-
mobile Website helps your visitors quickly become happy customers with
content and a design that’s suited to someone in a mobile context
for example, customers can use the unique features of the mobile phone
to contact you such as the ‘call us’ feature, where with one
touch they call your business and the ‘find us’ feature, which
provides access to a Google map showing your business address and allowing
the customer to obtain directions from their present location to your
business.
Your business mobile website from CountyWebsite.com
includes:
- A UNIQUE .mobi Domain name, One Year of Hosting & Search Engine
Submissions
- A directory listing and link to your mobile website on the proprietary
www.CountyWebsite.mobi directory, listed first-come, first listed
in your business category
- Setup includes building the smart phone friendly website incorporating
your company logo, contact info, email links, one click phone calls
to your business, text content, photos and search engine site optimization
CONTACT US TODAY!
CountyWebsite.com offers businesses a lot more than just
search engine optimized website designs! The real value of CountyWebsite.com’s
ever growing line of products and services is in helping simply businesses
and business owners become more adept at getting the best possible investment
return on their INTERNET MARKETING.
On the Lower Eastern our local sales and marketing consultant
is Shane Wells of Berlin, MD. With over a half dozen
local CountyWebsite.com networks on the Eastern Shore in Maryland and
Delaware, we cover almost all of Delmarva, including Wicomico, Worcester,
Sussex, Kent, Talbot, Dorchester and Queen Annes Counties. CountyWebsite.com
has websites set up for businesses in Stevensville, Easton, Cambridge,
Salisbury, Ocean City, Berlin, Ocean Pines, Millsboro, Georgetown, Seaford,
Laurel, Delmar, Rehoboth Beach, Lewes, Bethany Beach, Fenwick Island,
Salisbury and Pocomoke City.
Just contact Shane to schedule a personal visit at your
business’ location and in just a few weeks, your doors may soon
open up to a huge world of new customers who just found you for the first
time……on the Internet!
Call Shane Wells at 410-925-3315
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